Driving the Future of Media Innovation in Europe

The MediaRoad Vision Paper on the Future of Media Innovation presents a concerted effort to offer practical policies to support the European media sector’s digital transformation and ensure its future sustainability in an increasingly competitive global market.

The Paper has been developed by the Policy Hub of MediaRoad. Launched in September 2017, the two-year MediaRoad project brings together a wide range of European media stakeholders. The project aims to provide recommendations for future-proofing media policies and promoting the implementation of innovative media concepts.

Support from the European Union research and innovation funding programme Horizon 2020 has been crucial in bringing these ideas to life. With the culmination of Horizon 2020 and efforts to prepare its successor “Horizon Europe”, media stakeholders and policy makers are faced with a unique opportunity to share their vision to how to drive the future of research and innovation in Europe. To this end, the MediaRoad Vision Paper provides a series of policy recommendations for the future of media innovation, based on three pillars:

  • A cohesive ecosystem where the media can continue to play a crucial role in addressing global challenges. Today the media is helping drive the transition to a digital society and economy by supporting media literacy and education. The audiovisual and radio sectors are helping to answer European and global challenges and also promote European values and play a pivotal role in driving citizens’ engagement and participation in democratic processes and in fighting online disinformation.
  • An EU-specific integrated approach that combines a modernized policy and legal framework with adequate financial support for thriving media and creative industry in Europe.
  • An action plan with clear actions and funding calls that can effectively bridge gaps between technological research and creative content production. For instance, a European MediaLAB could be established to attract creative and technological talent and ensure European leadership in media innovation. More importantly, it is crucial that EU funding to media research and innovation is increased and that Horizon Europe establishes a dedicated media innovation funding scheme.

In addition to the Policy Hub, the MediaRoad project is also comprised of the Network and the Sandbox Hubs. By bringing together diverse media organizations -both public and private-, media workers’ organizations, academic research institutes and innovation centres, the Network Hub aims to foster cooperation and collaboration for thriving media innovation in Europe.

The Sandbox Hub – inspired by Belgium’s own “VRT Sandbox”- is designed to foster a European network of media innovation accelerators to support entrepreneurs, start-ups and SMEs in testing and scaling new media-tech ideas.

The Vision Paper also provides an analysis of the trends and challenges for a European media sector in transition. In addition, it examines key technological innovations adopted by the media sector and evaluates how these have an impact across the value chain – from production to distribution to consumption. Of note, the Paper also discusses the societal implications of media accessibility and inclusiveness in this digital transition.

To continue to support these forward-looking initiatives and Europe’s leadership in high quality, innovative and diverse content, it is vital to ensure that a dedicated media innovation scheme is part of the new Horizon Europe.

Find out more about our proposals to drive the future of media innovation here

Meet MediaRoad @IBC 2018

MediaRoad session: how do we enhance European media innovation

16 September 2018, 14h00 – 15h00
IBC, EBU Stand 10.F20. – RAI Amsterdam

Currently, the European media sector finds itself in a convergent, multiplatform and globalized landscape offering a set of opportunities and challenges for media players to innovate from creative content production to technological innovation and R&D, and across the value chain.

The MediaRoad project aspires to reawaken a ‘start-up mentality’ in the media sector, reshaping the way organizations collaborate and deploy new ideas in the market. The European Broadcasting Union is leading a consortium in which some of Europe’s most prominent broadcasters (BBC, RAI, VRT, Association of European Radios) work alongside leading media research institutes (IRT, EPFL, IMEC) and independent producers (CEPI TV). Project partners work within three project Hubs and support the transformation of the European media sector by building an ecosystem for innovation.

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CONTENT AND DIGITAL INNOVATION IN A MULTI-PLATFORM WORLD – Key Takeaways and Summary

Partners synergy in Mediaroad: CEPI and EBU’s way forward

Jerome Dechesne, CEPI President, underlined the crucial role that the creative industries sector will increasingly play, and the key importance of each stakeholder along the audiovisual value chain. Research and innovation can multiply the potential of the industry: firstly, by powering content production and distribution and adapting the traditional means to the technological era; secondly, by investing on skills and digital literacy for the whole sector and for audiovisual workers to remain competitive. Dechesne suggested the establishment of a dedicated European media innovation scheme within Horizon Europe to amplify the innovation potential of the media sector. Nicola Frank, Head of European Affairs at the European Broadcasting Union (EBU), highlighted the current evolution of traditional broadcasters into more flexible public service media organisations. The growing complexity of the sector would be reflected by the creation of a European Media Ecosystem, which MediaRoad could serve as blueprint for. The structure could revolve around three main hubs: the SandBox Hub, dedicated to innovation; the Policy Hub, to develop a common policy vision; and the Network Hub, for coordination on policy action between stakeholders.

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THE FIRST SIX MONTHS OF SANDBOX SWEDISH RADIO

The first six months of Sandbox Swedish Radio

It’s been an interesting spring for us at Swedish Radio, and we’ve been through a lot of different things since we kicked off Sandbox in January.

We’ve set the foundation for Sandbox Swedish Radio, kicked off two projects together with startups, travelled across the country to meet with people from the Swedish startup community and to Brussels to meet with our European Sandbox network. As an end to a couple of busy months we also hosted our first Sandbox event here in Stockholm.

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Key representatives from the Audiovisual value chain gathered to discuss Content and Digital Innovation in A Multi-Platform World

Press Release

Monaco, 18 June 2018

 

The European Coordination of Independent Producers (CEPI) successfully organised an industry workshop at the 58th Monte Carlo Television Festival of 2018. The workshop about ‘‘Content and Digital Innovation in A Multi-Platform World’’ was organised in the framework of MediaRoad, a Horizon 2020 funded project, and managed to gather various key stakeholders from the audiovisual value chain with outstanding speakers from the Independent Producers sector, Broadcasting and Platforms, as well as proactive Universities.

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Robot Journalism – We should not be afraid

Robot journalism or automation is becoming an important part of news production. It speeds up news production and generates a vast amount of content in a matter of sector to be distributed and consumed in print and online. However, we know little about how news automation work and its implication on ethics and quality of journalism, as well as the impact on human journalists.

These questions were explored in a workshop organized by the European Federation of Journalists (EFJ) within the framework of the Media Road project on 5 June in Lisbon, Portugal. The workshop was attended by around 40 participants from across Europe, including journalists, academics, media and journalists’ representatives.

Experts on robot journalism, journalists, developers, media managers and academics participated in the three panels discussion focusing on: the production and application of robot journalism, the impact on the working conditions of journalists and the ethical issues surrounding robot journalism.

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There it is! Swedish Radio kicks off their local Sandbox.

The first milestone for the Swedish Radio Sandbox

With some delay I land in beautiful Stockholm.

In the evening I present at the first Sandbox event of the Swedish Radio Sandbox. This takes place in the Culture House in the middle of the city. Linda and Malin, project managers from the local Sandbox, have furnished the room very cozily with seats, music, donuts and other delicacies. The atmosphere is right immediately.

Linda and Malin also give the word to Signal Signal, one of their first two startup collaborations. It is great to see these ladies drive and observe how fast their Sandbox is evolving. In addition to the two ongoing projects, several other startups are also present, so everything is there to make this fantastic start a big success story. Those very welcome extra people will certainly also grow with the upcoming events.

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Learnings about France Télévisions’s first Startup Accelerator

The Innovation division and the MediaLab (the innovation structure for the News department) designed and implemented an internal start-up accelerator, with the help of Cap Digital and in partnership with the start-up Newsbridge.

After a selection panel, Newsbridge was selected to follow this 4-month acceleration program including :

  • being hosted within the editorial team from 23rd October 2017 ;
  • a « sponsorship» by a manager from the News department ;
  • the co-construction of a solution for indexing the shootings thanks to artificial intelligence, and a semantic search engine ;
  • an experimentation phase ;
  • supporting the start-up in its growth;
  • co-financing the project to reward the startup’s commitment.

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The media sector calls for a dedicated funding scheme to support innovation and creativity in Europe

Press release

BRUSSELS, 24 MAY 2018 

Two leading EU-funded media projects, I3 and MediaRoad, gathered today representatives from the European Parliament, European Commission and media organisations to discuss the challenges facing media innovation and the need for a common programme within the next European Financial Framework. The event was hosted and supported by MEP Dr. Christian Ehler, co-chair of the Intergroup of Cultural and Creative Industries (CCIs).

During the debate, the sector highlighted its needs to foster media research and innovation in Europe and ensure its competitiveness, jointly calling for a dedicated funding programme integrating technology innovation and creativity in Europe.

By creating an open and horizontal innovation scheme, the EU could bridge the existing gaps between technological innovation, creative content production

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