The first thematic MediaRoad event was organized on 2 March 2018 in Geneva as part of the EBU Big Data Week. The conference focused on how the media sector could take advantage of the latest innovations. The conference was organized by the EPFL, a major European research institution, with the full support of the MediaRoad project, a Horizon 2020-funded initiative to create a European media ecosystem for innovation.
The “Media Innovation in the age of AI, social media and fake news” conference gathered representatives of academia, research, broadcasters, and business who looked at the use of data and artificial intelligence for media content,