First evaluation meeting of International network of broadcast sandboxes held in Bergen

The first evaluation meeting of Sandbox Hub was held on the 28th and 29th March at Media City Bergen. The purpose was to strengthen the cooperation between sandboxes and sharing of organisations and practices.

Fifteen managers from VRT and RTBF (Belgium), NPO (Netherlands), Sveriges Radio, France TV, Radio France, ERT (Greece), YLE (Finland), BBC (UK), RTP (Portugal) and Media City Bergen participated in the Sandbox Hub gathering. These are media organizations from all over Europe which cooperate to promote innovation in the media industry

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Take part in the Stakeholder Consultation on future and emerging technological trends for the media sector

Digitisation is reshaping industries, with technology transforming the way they function. The media industry is no exception, and technological innovations have been – and will be – adopted in every part of the media value chain. Technological trends are influencing the audiovisual and radio ecosystem, prompting changes in political, social and economic dimensions.

Are you part of the media industry, the audiovisual or radio sector?

Are you interested in understanding the evolution of the media sector and are you interested in technological innovation?

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5G in the media sector

Written by Hans Brand and Ralf Neudel, IRT

5G, what is it all about?

Following the latest news from the mobile industry, 2019 is getting ready to become the break-through year for 5G. Smartphone manufacturers present new 5G-capable devices and telecom equipment providers are announcing the roll-out of 5G networks around the globe.

With huge technology potential behind 5G, it is often portrayed as the next evolution of digitisation that could again transform many businesses. At the same time, many experts call for expectation management. Up to now, there is not really a common understanding of what 5G will exactly deliver and especially when. This is quite understandable since the standardisation of 5G by 3GPP (like other specifications before) is progressing iteratively and is fixed in

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VRT’s Sandbox “On-Hertz” project obtains MediaRoad’s Quality Label

MediaRoad assigned the Quality Label to VRT’s Sandbox On-Hertz project, started in May 2018.

In a very quickly evolving media landscape, traditional media must reinvent themselves in order to maintain brand engagement and generate new revenue streams.

Radio holds a very special place in people’s lives, reaching very large audiences daily and achieving the highest scores in terms of trustworthiness. Radio is the media of proximity by excellence: global reach, large & deep offer, responsive, strong communities, and deeply human.

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MediaRoad Quality Label: France Télévisions’ Sandbox project “Newsbridge idX”

During fall 2017, the News Service of France Télévisions (French public national television broadcaster) chose Newsbridge to join its very first media accelerator. Supported by France Télévisions Innovation Department and the Medialab, Newsbridge deployed an AI-based video pre-indexing system that would help journalists and documentalists to better handle, explore and browse the huge amount of content received every day. This project coincided with the beta launch of Newsbridge’s automatic cognitive indexing service: Newsbridge idX.

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MediaRoad Quality Label: France Télévisions’ Sandbox project “ToonYou: personalized content for kids”

MediaRoad assigned its Quality Label to France Télévisions’ Sandbox “ToonYou: personalized content for kids” project. The project started in October 2017, and the collaboration is still ongoing.

France Télévisions and ToonYou have teamed up to bring a unique experience to their young audience. They can watch an educative cartoon series called My Dream Jobs on FRANCE 5, one of the most watched TV channels for kids in France, and then are invited in the closing credits to go online with an app called TOONYOU to personalize the main characters with the faces of the family. Mom or Dad and the kid inside a series of 70 episodes of 3 minutes. With one selfie ToonYou can generate more than

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MediaRoad Quality Label: VRT’s Sandbox project “Sensifai Celebrity Recognition System”

MediaRoad assigned the Quality Label to VRT’s Sandbox project namely “Sensifai celebrity recognition system”. The Sensifai’s celebrity recognition system has been integrated into VRT’s archives to empower content search. See here for information about the MediaRoad’s Quality Label.

Media companies, publishers, social media and multimedia asset management providers often require finding and tagging celebrities in large archives of video and images. Powered by visual deep-learning technology, Sensifai offers an easy-to-use interface which automates the process of recognizing celebrities with a very accurate face

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Quality Label for MediaRoad’s Sandbox Projects

MediaRoad, in the context of it’s Sandbox Hub activities, has created a Quality Label for startups and entrepreneurs that have successfully completed a Sandbox project together with a media company. The Quality Label certification process is now active, and startups having successfully completed a project in a MediaRoad Sandbox can apply to it (see the evaluation criteria below).

A description of the projects carried out by startups awarded with the Quality Label will be published in the News section of our website. Stay tuned!

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Bridges in Audience Measurement – no more finger pointing and winging but cooperation!

On December 4 2018, in London, egta, the Brussels-based association of television and radio sales houses organised, in the framework and with the support of MediaRoad an event titled Bridges in Audience Measurement. This forward-looking conference brought together close to 120 representatives of leading advertising companies, TV broadcasters, sales houses, media agencies, research companies and ad tech providers. The main aim of the conference was to discuss the necessary evolution of TV audience measurement, challenges as well as possible solutions.

As an organisation which represents a very wide network of TV and radio sales houses: large and small, in all kinds of markets, in Europe and beyond, egta is ideally positioned to represent the TV ad sales industry at large in the context of this specific “bridging” experience.

In her welcome notes, Katty Roberfroid, egta’s Director General, stressed the importance of cooperation between all stakeholders:

When it comes to measurement, egta – its members and Board of Directors – is convinced that building bridges is what our industry needs most: between industry partners, between continents, between media, devices and platforms, between content and advertising, between various fields of expertise, between individual initiatives, methodologies – older and widely accepted ones as well as newer and equally valuable ones.

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Open Innovation Day (“Porte Aperte all’Innovazione”)

On 4 December 2018 Rai organized an event with the aim of putting the company in contact with relevant startups operating in the area of media, fostering the creation of an ecosystem of stakeholders around the media industry and accelerate innovation.

The event is a variant of the Sandbox concept, consisting of a workshop of one day with presentations from Rai’s most innovative business units (Research Centre, Digital, Radio, ICT, Teche and Rai Pubblicità) and a number of small innovative companies and startups: 3 innovative small enterprises and 9 startups were involved. Also 2 startup hubs collaborated and participated to the event: the Incubator of the Polytechnic University of Turin I3P and Italia Startup, the biggest association of startups in Italy.

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