VRT Sandbox
Reality Matters
MATCH: KETNET
Together with Reality Matters we produced an AR experience for Ketnet. It was used at the Ketnet fan day.
Every year Ketnet organises a fan day at Bokrijk, a variety of activities are displayed in the open-air museum of Bokrijk. The domain is 5.5 square and Flanders’ largest open-air playground.
About eight thousand kids visit the Ketnet fanday every year.
One of the main challenges is to make a digital experience that moves all of our young visitors through the attractions without long waiting lines.
Currently we are developing a follow-up with the Kaatje brand, where we investigate if animated characters could add to the experience.