sCooledu is a project that resembles our Edubox concept. It offers a set of tangible tools that educate the user in an interactive way. The main difference is that the content of this box focuses on media knowledge instead of general education.

Versatility is another important aspect of this service. Scooledu offers it’s users learning methods across different media. Not only does the box contain a guide with knowledge for both teachers and students, it also offers educational games and access to a dedicated website.

Since the content of the box has been optimized in a previous stage the main focus during this case was getting the necessary exposure. A partnership with popular radio broadcaster MNM was a great way to achieve this. We managed to make contact with a big audience during the live finale of “Generation M” and gained some important insights in the needs of our target demographic.