BRUSSELS, 24 MAY 2018
Two leading EU-funded media projects, I3 and MediaRoad, gathered today representatives from the European Parliament, European Commission and media organisations to discuss the challenges facing media innovation and the need for a common programme within the next European Financial Framework. The event was hosted and supported by MEP Dr. Christian Ehler, co-chair of the Intergroup of Cultural and Creative Industries (CCIs).
During the debate, the sector highlighted its needs to foster media research and innovation in Europe and ensure its competitiveness, jointly calling for a dedicated funding programme integrating technology innovation and creativity in Europe.
By creating an open and horizontal innovation scheme, the EU could bridge the existing gaps between technological innovation, creative content production