Radio Hack Europe 2019 – “Radio and media of tomorrow”

Radio Hack Europe 2019 was a 48-hour hackathon around the theme “Radio and media of tomorrow”, which took place on 29-31 March on the EPFL campus, with the support of  MediaRoad and the Initiative for Media Innovation.

This spin-off event from Radiodays Europe, which occurred the weekend before the conference, was intended for anyone interested in shaping the future of radio in Europe, and brought together media professionals, entrepreneurs, researchers and students, as well as people who had an interest or curiosity in media and innovation. In this respect, hackathons are an opportunity for people from different backgrounds to work together in an open and collaborative manner, over a short period of time

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Will the radio of tomorrow still face the challenges of today?

Words by Marie-Pierre Moalic & Francesca Fabbri, AER – Association of European Radios

Radio is the most intimate medium: radio listeners access programming they enjoy and useful information. Radio plays a fundamental role in today’s society: it is often quoted as the most trusted medium by citizens, and, as national audience measurement shows, 80% of the EU population on average listens to radio for at least 2 or 3 hours per day.

 

Radio is…

 

Radio is a mixture of audio content which is well-edited and well-produced.

Content is Free-To-Air / Free-To-Access /Free-To-Use, transmitted via wired or wireless means – such as, first and foremost, broadcast, but also cable, satellite or online – and typically consists of talk, stories, entertainment, news, music and surprises. Radio is the most intimate medium: its character is by nature local, regional or at the utmost national – and so is its audience:

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VRT’s Sandbox “On-Hertz” project obtains MediaRoad’s Quality Label

MediaRoad assigned the Quality Label to VRT’s Sandbox On-Hertz project, started in May 2018.

In a very quickly evolving media landscape, traditional media must reinvent themselves in order to maintain brand engagement and generate new revenue streams.

Radio holds a very special place in people’s lives, reaching very large audiences daily and achieving the highest scores in terms of trustworthiness. Radio is the media of proximity by excellence: global reach, large & deep offer, responsive, strong communities, and deeply human.

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AER 2018 Conference – Report

On Thursday, June 7th, 2018, the Association of European Radios – AER, organised a conference at the European Parliament stressing the important role played by radio in fighting against disinformation.

John Purcell (IBI President), moderator for the conference, welcomed the guests to the 2018 AER Conference. Mr Purcell stressed the difficulties faced by radio to guarantee its future in today’s world as technology is rapidly changing.

07 Jun 2018 - Brussels, Belgium - AER 2018 Conference. © Bernal Revert/ BR&U

Marlene Mizzi MEP (Member of the Group of the Progressive Alliance of Socialists and Democrats in the European Parliament – S&D, Malta) outlined the work her team and her performed on the European Electronic Communications Code. She stressed that the legislators have managed to reach what seems to be an acceptable compromise for radios, pushing digital broadcasting in cars, whilst recognising that online is important and that FM is still the main door to access radio. In that sense, radio is essential for citizens as it enables them to reach a free and accessible medium, helpful in cases of disaster or to tackle fake news. This is why radio should maintain a good shape, through FM as it is currently the case.

 

 

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MediaRoad @Radiodays Europe

Radiodays Europe is a pan-European radio conference created by European public and private radio broadcasters, primarily aimed at management, middle-management and programme developers. This year’s edition of the biggest European radio event of its kind took place in Vienna from 18-20 March 2018 and gathered 1600+ radio leaders from 60+ countries.

The Association of European Radios (AER) has organized a Sunday Special Focus Workshop during RadioDays that focused on “Post-convergence radio – Hybrid radio technical view and how to build (on) it”. This event, organized in the framework of the MediaRoad project, aimed at providing participants with a perspective on the hybrid radio – its application and complementary approaches. Participants got an opportunity to learn about the three on-going Horizon 2020-funded projects: HRadio, Marconi, and MediaRoad. Moreover, they learned about the ways VRT’s Sandbox supports innovation in the radio environment, and how Radioplayer helps radios to embrace the web.

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Current Digital Single Market challenges for the Radio sector

Written by Vincent Sneed

The radio environment is neither audiovisual, nor music-only: it is an environment where sound-only usage / non-retail prevails. Most of the listening is still done by reception of broadcast content. As this mode of transmission enables one-to-many access and can influence listeners, national governments grant licences to radios allowing them to broadcast. However, radios have to be present on a multitude of platforms to maintain their audience.

The internet as we know it now was born in 1995… when radio was already everywhere, mobile, simple-to-use, interactive, cost-efficient and complimentary. 80% of the EU population on average listens to radio for at least 2 or 3 hours per day, as shown by national audience measurement (as regularly shown by data collected with AER national Members). For commercial radio, these features are all based on a very efficient model: terrestrial broadcasting of free-to-air programmes, funded (almost) 100% by advertising.

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