First MediaRoad conference looks at media innovation

The first thematic MediaRoad event was organized on 2 March 2018 in Geneva as part of the EBU Big Data Week. The conference focused on how the media sector could take advantage of the latest innovations. The conference was organized by the EPFL, a major European research institution, with the full support of the MediaRoad project, a Horizon 2020-funded initiative to create a European media ecosystem for innovation.

The “Media Innovation in the age of AI, social media and fake news” conference gathered representatives of academia, research, broadcasters, and business who looked at the use of data and artificial intelligence for media content,

Continue reading

0

Media Innovation in the age of AI, social media and fake news

Over the last years, the Media industry has gone through intense disruptions and very profound structural changes. Decades ago, consuming audiovisual services meant tuning to our traditional public and private broadcast TV and radio services. Then came the digitalization of the content, and broadband. As a major shift in the way media content was offered to the end users, the broadcast channels lost their de-facto exclusivity. Media services from Internet players and ISP popped up and started eating a growing part of the media business cake. Content became also on-demand. Finally came the Mobile and Social Network revolutions. Shorter content became popular and Social Networks brought the ultimate paradigm shift: the media content was no longer only “owned” by the media players, it was also being generated by the end users themselves. With the potential to be viewed by audiences sometimes larger than the media players.

Continue reading

0